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Why Are Adidas YEEZY Sneakers So Expensive and Popular (That Some Risk Breaking The Law To Buy Them)
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![The fate of Adidas' excess Yeezy stock, after splitting from Ye, aka Kanye West: rather than 'burn' it, CEO Bjørn Gulden plans to sell the sneakers and donate the proceeds to charity The fate of Adidas' excess Yeezy stock, after splitting from Ye, aka Kanye West: rather than 'burn' it, CEO Bjørn Gulden plans to sell the sneakers and donate the proceeds to charity](https://cdn.i-scmp.com/sites/default/files/d8/images/canvas/2023/05/12/8a622c69-48c6-4175-8570-34c21551bf61_35be7060.jpg)
The fate of Adidas' excess Yeezy stock, after splitting from Ye, aka Kanye West: rather than 'burn' it, CEO Bjørn Gulden plans to sell the sneakers and donate the proceeds to charity
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Heated Sneaks on Twitter: "Splash Page Coming Soon to Adidas EU. Expected drop in 2-3 hours. https://t.co/ywtcOBXi8N Yeezy Guide: https://t.co/2hxrUlljNe https://t.co/TIe7notZCC" / Twitter
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